or create an account to make a schedule, find your friends and view popular events.
The Truth about Mobile Advertising and Branding
| Wednesday, April 16 | ||||
|---|---|---|---|---|
| 5:15pm - 6:15pm | E | The Truth about Mobile Advertising and Branding << less at Moscone Center Moscone Center | ||
About How do you make your mobile ads relevant to the consumers you’re trying to reach? How can publishers and advertisers work together to target the mobile audience? Should consumers “opt-in” or can advertisers develop non-intrusive, highly targeted advertising that consumers will readily accept? What mobile formats (e.g., WAP, SMS/messaging, banner ads) will pave the way in 2008 and beyond? And how will new offerings, such as rewarding consumers who view mobile advertisements with additional airtime or prize drawings, fare in the current advertising landscape? Join this panel of experts to learn the truth about mobile advertising as well as what other strategies can be employed for success. Website http://www.ad-tech.com/sf/session_detail.asp?session=762&refad=1 | ||||
Who's Interested?
NEW! Schedule a meeting with the attendees below by clicking on their profile!adtech321 pmclenaghan dhelmreich katieb digimint reid.sorenson valerietsai
Live Feed 
See what people are saying about this event on blogs, Twitter and more!
Loading...