How Interactive Marketing Associations are Driving Growth One Market at a Time
| Thu, Apr 17 | 2:15pm - 3:15pm | M | Links: Event Details/ Who's going | Original Source About: Many of us are either familiar with or members of interactive marketing associations (IMAs). Who participates and who needs to? How are these groups engaging their traditional counterparts? How do they stay relevant to the communities they serve? What are the missions of these groups and how are they similar or different from market to market? Representatives from four major US digital marketing associations will share their thoughts and experience regarding how these groups work, on their own and together with others, to advance the digital marketing industry and their thoughts on the key challenges and opportunities for all of us in 2008. | 5 attendees | Moscone Center |
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