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Full Event List
| Tuesday, April 15 | ||||
|---|---|---|---|---|
| 9:00am - 10:30am | K | This Is Not Your Father's Kodak more >> at Moscone Center Moscone Center | ||
| 10:00am - 11:00am | S | Stop by the Rubicon Project Mad Cash Lounge for a hot espresso more >> at Moscone Center Moscone Center | ||
| 10:45am - 11:45am | K | The Art of Conversation - Building Great Brands in the Digital Age more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | P | Follow the Money - The Buyers Weigh In more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | P | Tales from the Bleeding Edge - Game-Changing Opportunities for Tomorrow’s Marketer more >> at Moscone Center Moscone Center | ||
| 1:00pm - 2:00pm | S | Delegate Lunch more >> at Moscone Center Moscone Center | ||
| 1:00pm - 12:00pm | S | Rohit Bhargava - Personality Not Included (Book Signing) more >> at Ad:Tech Bookstore Ad:Tech Bookstore | ||
| 1:00pm - 2:00pm | F | The Campaign Analytics Clinic more >> at Moscone Center Moscone Center | ||
| 1:00pm - 2:00pm | F | ValidClick AdExchange more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | P | Futuresearch - Watch This Space more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | P | Media and Entertainment - Programming, Distribution and Advertising in a Multi-Platform World more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | P | Beyond the Pre-Roll - The State of Online Video more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | P | The Modern Agency more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | S | Stop by the Rubicon Project Mad Cash Lounge for a cold beer and a demo more >> at Moscone Center Moscone Center | ||
| 4:45pm - 5:45pm | P | Social Network Marketing - Exploring the Value Proposition more >> at Moscone Center Moscone Center | ||
| 4:45pm - 5:45pm | P | The Internet Economy more >> at Moscone Center Moscone Center | ||
| 6:00pm - 8:00pm | S | Media Web Meetup V more >> at Neue Songbird Nest 585 Howard Street | ||
| 6:00pm - 12:00am | S | SF BIG Party more >> at 111 Minna Gallery 111 Minna | ||
| 7:00pm - 12:00am | S | ad:tech Awards more >> at Mezzanine 444 Jesse St | ||
| Wednesday, April 16 | ||||
| 9:00am - 9:15am | F | ADM Business Update and Discussion of Top-line Progress and Future Plans more >> at Moscone Center Moscone Center | ||
| 9:00am - 10:00am | K | Consumers, Content and Control: Big Media in the Digital Age more >> at Moscone Center Moscone Center | ||
| 9:15am - 9:55am | F | Downloadable Media: The State of the Industry and Success Stories more >> at Moscone Center Moscone Center | ||
| 10:00am - 10:45am | F | Downloadable Media Advertising Standards - New Units Debut for Public Comment more >> at Moscone Center Moscone Center | ||
| 10:00am - 11:00am | K | State of the Industry more >> at Moscone Center Moscone Center | ||
| 10:00am - 11:00am | S | Stop by the Rubicon Project Mad Cash Lounge for a hot espresso more >> at Moscone Center Moscone Center | ||
| 11:00am - 11:45am | F | Downloadable Media Audience Measurement Guidelines Unveiled more >> at Moscone Center Moscone Center | ||
| 11:00am - 12:00pm | K | You Don't Know Jack! Teens Speak Out more >> at Moscone Center Moscone Center | ||
| 12:15pm - 1:15pm | X | New Creative, New Tools more >> at Moscone Center Moscone Center | ||
| 12:15pm - 1:15pm | M | Publishing in the Digital Age: How Media Companies are Extending Their Reach more >> at Moscone Center Moscone Center | ||
| 12:15pm - 1:15pm | R | Tactical Search: Local & Mobile Search more >> at Moscone Center Moscone Center | ||
| 12:15pm - 1:15pm | E | TV 3.0 more >> at Moscone Center Moscone Center | ||
| 1:30pm - 2:30pm | S | Delegate Lunch more >> at Moscone Center Moscone Center | ||
| 1:30pm - 2:30pm | F | Leveraging Automated Optimization to Lower Your CPA more >> at Moscone Center Moscone Center | ||
| 1:30pm - 2:30pm | F | The Campaign Analytics Clinic more >> at Moscone Center Moscone Center | ||
| 2:45pm - 3:45pm | M | Consumer Insights I: Leading Marketers Share Their Vision more >> at Moscone Center Moscone Center | ||
| 2:45pm - 3:45pm | E | Digital Ad Networks: Are They Safe for Brands? more >> at Moscone Center Moscone Center | ||
| 2:45pm - 3:45pm | X | Online Video Workshop more >> at Moscone Center Moscone Center | ||
| 2:45pm - 3:45pm | R | Targeting 2.0: Precision Marketing inthe Digital Area more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | E | Gamer Nation: Exploring Advertising Effectiveness in the Gaming Ecosystem more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | R | Measurement Maelstrom: Leveraging Current and Emerging Metrics to Define the New Media Currency more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | S | Stop by the Rubicon Project Mad Cash Lounge for a cold beer and a demo more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | M | The Geoff Ramsey Experience: Online Video Advertising more >> at Moscone Center Moscone Center | ||
| 4:00pm - 5:00pm | X | Web 2.0 Meets Thunderdome more >> at Moscone Center Moscone Center | ||
| 5:15pm - 6:15pm | M | Left Coast Creative more >> at Moscone Center Moscone Center | ||
| 5:15pm - 6:15pm | X | The Consumer Experience in a Multi-Platform World more >> at Moscone Center Moscone Center | ||
| 5:15pm - 6:15pm | E | The Truth about Mobile Advertising and Branding more >> at Moscone Center Moscone Center | ||
| 5:15pm - 6:15pm | R | Trench Warfare in the Digital Age: Relationship Marketing Makes a Comeback more >> at Moscone Center Moscone Center | ||
| 6:00pm - 12:00am | S | ADM After the Show more >> at Kiptronic 605 Market St. Ste. 1400 | ||
| 6:00pm - 11:00pm | S | e-Storm ad:tech Party more >> at Otis Bar 25 Maiden Lane (Between Kearny and Grant) | ||
| 9:00pm - 2:00am | S | Adteractive Party more >> at Temple 540 Howard St | ||
| 9:00pm - 1:00am | S | The Rubicon Project Party more >> at Harlot 46 Minna St | ||
| Thursday, April 17 | ||||
| 9:30am - 10:30am | R | Building Lifetime Value: Acquisition and Retention Strategies in the Digital Age more >> at Moscone Center Moscone Center | ||
| 9:30am - 10:30am | M | Consumer Insights II: Mobilizing and Leveraging Customer Insight - Best Practices for the Digital Ag... more >> at Moscone Center Moscone Center | ||
| 9:30am - 10:30am | E | Urban Wallpaper: Digital Signage and the Rise of the Fourth Screen more >> at Moscone Center Moscone Center | ||
| 9:30am - 10:30am | X | What Can Mobile Do For You? A Mobile Marketing Primer more >> at Moscone Center Moscone Center | ||
| 10:45am - 11:45am | R | Advertising in an On-Demand Universe more >> at Moscone Center Moscone Center | ||
| 10:45am - 11:45am | X | Green Marketing in the Digital Age - Establishing Credentials While Sidestepping the Landmines more >> at Moscone Center Moscone Center | ||
| 10:45am - 11:45am | E | Marketing with Downloadable Media: Podcasts and Vidcasts - Buy Ads in Existing Content or Make Your... more >> at Moscone Center Moscone Center | ||
| 10:45am - 11:45am | M | The Art of Persuasion: The New Laws of eCommerce Marketing more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | E | Multicultural Marketing: US Hispanics Driving the Digital Revolution more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | X | Optimizing Across Media more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | R | Tactical SEO Workshop more >> at Moscone Center Moscone Center | ||
| 12:00pm - 1:00pm | M | The Empowered Consumer: Are We Losing Control of Our Brands? more >> at Moscone Center Moscone Center | ||
| 1:00pm - 2:00pm | S | Delegate Lunch more >> at Moscone Center Moscone Center | ||
| 1:00pm - 2:00pm | F | The Campaign Analytics Clinic more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | X | Finding, Grooming and Keeping Your Digital Sales Talent more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | M | How Interactive Marketing Associations are Driving Growth One Market at a Time more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | R | Making Widgets and Gadgets Work for You more >> at Moscone Center Moscone Center | ||
| 2:15pm - 3:15pm | E | Traditional Media Gets a Digital Infusion through Mobile more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | E | Beyond the Banner/Beyond the Network: The Mid-Tail and the Promise of Engagement more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | R | Email 2.0: The Empowered Consumer and You more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | M | The Dynamics of Intent: Consumer Demand in the Digital Age more >> at Moscone Center Moscone Center | ||
| 3:30pm - 4:30pm | X | Training by Laredo Group: Online Advertising Measurement--How to Measure Success more >> at Moscone Center Moscone Center | ||
| 4:45pm - 5:45pm | K | Internet Superstar, Live at ad:tech more >> at Moscone Center Moscone Center | ||
| 11:00pm - 2:00am | S | Flip Your Lid: Black Rock Arts Foundation Fundraiser (Afterparty) more >> at SupperClub SupperClub | ||
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